That compared to an average of $11,602 in 3,534 theaters for "Grown Ups" and $6,617 in 3,098 cinemas for "Knight and Day."Įven so, Chris Aronson, head of domestic distribution for 20th Century Fox, said the studio was happy with the results. Playing in 4,028 theaters, "Toy Story 3" maintained a strong average of $14,647 a cinema.
It added $12.6 million in 12 overseas markets, but the movie has a long road ahead to recoup a production budget of around $107 million. Since Wednesday, "Knight and Day" has taken in $27.8 million. Yet distributor 20th Century Fox could not pull in a big audience despite a heavy marketing push that included sneak-peak screenings a week earlier and a Wednesday debut designed to build fan buzz for opening weekend. Reviews were fair for "Knight and Day," which features Cruise as a charming spy who finds romance with a civilian (Cameron Diaz) on a globe-trotting adventure. Look at all the stars who have been jailed or caught in compromising sexual situations and then came back. "It's not like it's irrevocable or unchangeable. "He's one of the biggest stars of all time, but no question, this has impacted him," said Paul Dergarabedian, box-office analyst for.
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